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Our expert evaluates one rookie's approach to cold calling. See how your approach measures up.
Make that follow-up call or head to the kitchen for a snack? If the kitchen has been winning that decision more often than not, you need to gain some power over your hefty phone.
Horsesmouth Essential: The way you qualify on the phone can make or break your cold-calling efforts.
Horsesmouth Essential: As you well know, an opening statement can make or break a call. Use these 10 tips to ensure that the first words out of your mouth make prospects feel curious and open toward you.
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