Engaging Prospects: 4 Common Mistakes Advisors Overlook
Feb 24, 2025
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By Debra Taylor, CPA/PFS, JD, CDFA
Members’ Choice runner-up: As the old adage says, you don’t get a second chance to make a first impression. Your first meeting with a prospective client is key. Here are four common mistakes advisors often make in first meetings with prospects and how to avoid them.